Complete Local SEO Citation Audit $7
Does it matter if someplace on the Internet has your citations wrong? Yes, it certainly does. In fact, when it comes to your company’s web presence, every detail in every “citation” must be correct in every single place on the Internet that your company information appears.
Why Citations Matter For Local SEO
The name, address and phone number (NAP) of your business is referred to as a “citation” and can also be just your company name. The trick is knowing how to find each occurrence where your company name or the NAP of your company appears. Then, you have to know what to look for and how to correct them once you do find them.
2014’s Google Pigeon update brought significant changes to the search engine’s local business results. Proximity to the user has now factored heavily thanks to improvements in the algorithm’s location and distance parameters. A citation audit is necessary to ensure business information is accurate and consistent across the top online business directories, which are referenced by major search engines when delivering local results.
Our recommended local SEO citation audit process is broken down into four easy steps:
