Have a unique image style to attract people to your business

Have a unique image style to attract people to your business

When it comes to building your image online, people look past custom created images most of the time, and this is one of the easiest ways to show people your uniqueness.  If you have unique images on your website or basic images with your own spin on them, you will be seen as cutting edge and not the type of website that follows the crowd.  You'll be a trendsetter as long as you keep it going for months or years down the road.

This isn't the cheapest thing to do if you aren't familiar with photoshop or gimp, which is why I always recommend people download the monthly version of PS and watch some basic YouTube videos to learn how to use it quickly.  I was lucky enough to use PS back in high school graphic arts class, so I was a little ahead of the curve when I fired it back up 10 years later lol   It was drastically different but at least I understood what I had to do and I could easily find tutorials online of what I was trying to do lol.

Anyway, let us get into it, shall we!

You could always use a specific filter
Your images don't have to be crazy, you could just use a specific filter with everything, which will instantly identify you as the website that uses that filter on their interesting images.  This is by far the cheapest way to do it because you can find a free service online where you can just upload your images and add filters, then you just download them and add start uploading to your website.

You could use basic images and add thought clouds
This is a clever way of making a basic image more fun because you can add conversations or thoughts to your images and direct your visitors imagination the way you'd like.  This is a clever process because it's suggestive, meaning you're telling them what they want to hear in order to boost your sales, but you're doing it in a fun way that will get them seeing you as unique and an authority.

This doesn't take much time to do, but if you aren't familiar with photo editing software it could take an hour or two for your first image.  After you get familiar with the process it shouldn't take longer than 10 minutes for each image

Have someone custom create images for your blog posts
This is by far the most expensive approach to getting this little trick done, mainly because you're paying per image or paying for a bunch up front and getting a slight discount.  Even if you're paying $5 per image, and needing 1 a day, you're paying upwards of $150 a month and that's far more expensive than paying the monthly fee PS is asking and just learn on your own lol.

If you want to hire someone to do this for you, be sure they have a portfolio that can be tracked, and ask for some samples.  Never hire them for a batch immediately, pay them for 1 or 2 images and see what they can produce.  Be sure the quality is consistent over time and they don't start to slack off.

You can do this later on if you don't have funding
If you're low on funds and can't even afford the monthly bill for photoshop, you can always do this later on.  Keep writing up your content and optimizing it along the way.  Later on, you can go through all your blog posts and design some fun and fancy images for your blog or website. 

Your brand will start to build up much quicker as you add these images, and you can do it over time, so be sure to do something like this in order to brand yourself just a little more.


In conclusion
Custom images aren't a necessity when it comes to search rankings or even boosting sales, but it does help brand you slightly and we all know that's a huge thing right now   If you're not branding, you're blending, and that's never a good thing if you're trying to be the king of your niche.  Stand out in a good way, get some custom images for your website or blog, you can thank me later lol


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Thanks!

Tommy Carey