5 steps to an even better website that your visitors will love

5 steps to an even better website that your visitors will love

When someone lands on your website, they want to know everything is going to work well and fast at the same time.  Sure, your products or services might be what they're purchasing, but 9 times out of 10, they came in to read some of your content.  If your website loads slowly due to various reasons, you will need to work on that, so your visitors don't leave because it takes a minute to load one page.  Sure, sometimes when you're on a website that is obviously busy, it will take longer to load and you're fine with it.  If you happen to come across a random website, and it's taking a while to load, you won't stay for long because you're not going there for a purpose.  This is how your visitors will think, which means you need to speed everything up and keep them interested

Speeding up your website is actually just the tip of the iceberg, you also have to think about all of the content on your pages as well as how you can encourage users to comment and share your posts.  If you're running a website, you need to run it like a pro and make sure your competitors get jealous of you in the process lol.  In this discussion, I'll be going over a few things you need to focus on if you want to have a better website for your visitors to love and come back over and over again, and those things are:


Upgrade your hosting plan
One of the biggest problems a webmaster runs into is putting their website on a shared hosting plan.  This means you're putting your website on a server where there are multiple other websites.  If all of these websites are getting a lot of traffic, your own website will slow down due to all the server resources being used. 

If you can afford it, and hopefully you can, you should upgrade your hosting plan to something where you might be on a server with 1 or 2 other websites or just opt for a dedicated server.  If you're on your own server, you will have full use of it and you won't have to worry about someone purchasing 10,000,000 "visitors" for their website, which will not convert, and your hosting could slow down to a snail pace.  If you're on your own server, you don't have to worry about anyone else slowing you down, and you can have the quickest hosting possible that will please your visitors

Reduce the sizes of your images
One of the biggest culprits of a slow website is the images being too large.  Sure, you can add massive images to your website, but that doesn't mean you should be doing it!  Reduce your image sizes so they fit the section they are supposed to show in, and your pages will load much quicker, boosting the overall speed of your website and keeping your visitors happy

Add great content
Your visitors will usually come in through your content, not through your homepage like most people think, so be sure to add massive amounts of content that people actually want to read.  If you have garbage content on your website, you will begin to notice that your visitors start to leave almost immediately, and that's because your content isn't keeping them interested.

If you just take your time and write up some amazing content, you will be able to keep it your website forever and people will constantly come in to read it.  The beauty of content is that it can continuously bring in traffic for 1, 10, or even 20+ years if it's evergreen and written well   So, take your time with each article you post, and your visitors will thank you

Encourage engagement with your posts
This isn't the easiest thing to do if you don't understand how to increase engagement, but it can be done with one little trick and building off of it.  How many times have you seen someone ask a question, within their post, and the comments section began to blow up with peoples opinions?  Well, that's how you can easily increase the engagement on your post, just ask a question!

People want to help out others, and if you're asking some questions, they will be drawn to your post and want to comment.  If you can get them to comment, they will likely come back when you thank them for the great information, even if you already knew the answer to the questions lol

Give away something for free
Some of the best websites out there will give away free eBooks or consultations in order to keep their visitors coming back.  Yes, the free eBooks or consulting won't have everything possible to make money online, build a bookcase, or whatever your website is about but that is pretty well known.  Your free giveaway is basically a promotion that people will sign up for to learn something new they might not have already known, and they'll almost always sign up if they need some questions answered

People love free stuff, so give it to them!  Sure, newsletters are supposed to send out free content and updates, but that's not actually something that will entice people.  Now, if you pair it up with a free eBook giveaway, you can build your lists quicker than usual and both parties will be happy


In conclusion
People want to come to your website, but if it's a bad site, they're not going to stick around for long.  If you can't keep your websites speed up by having a great hosting plan and reducing your image sizes, you'll lose a lot of traffic.  If you can't add great content or increase your own engagement, you won't have people sticking around for a long time because there's no reason for them too.  Finally, if you're not giving something away for free, you probably won't be loved by the masses.  Think about it, your competitors are pleasing their visitors, so you should be too


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Thanks!

Tommy Carey