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The real reason your blogging isn't working like you had planned



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The real reason your blogging isn't working like you had planned

When you start blogging, it's usually because you've just read something about how it's one of the best ways to bring in traffic through increased rankings, but what you didn't know is how to actually get started.  Usually, bloggers will jump on a hosting account, with a premium or free theme, and get to posting content but quickly get upset because they aren't getting rich.  Well, I'm here to break some bad news to you, but getting rich overnight from blogging just doesn't happen unless you already have an email list of 100,000+ that you didn't scrape together lol.

There are many moving parts in a blog, it's not just content on a page, you have to run it like a full fledged website in order to get the best out of it.  If you're posting content, and expecting to simply make money from it without nurturing your pages, you're in for a rude awakening.  You need to be there for all the visitors who decide to comment on your pages, for any errors that happen with your content or pages, for basically anything that happens on your website that is good or bad.  If you're not there, you won't last long in the blogging industry, it's sad but true.

Below I'll be going over 4 reasons why your blogging ins't working like you had planned, and those reasons are:


Your content isn't good at all
A lot of new bloggers aren't very good at writing, unless they have a previous background in journalism or have a similar degree, and this is because they just don't' know what to write or how to write it.  Knowing what to write is the first battle that bloggers come to deal with, but knowing how to write is an even bigger struggle to new bloggers because people need to have at least a 9th grade level of content in order to relate to it.  If you write at a lower grade level, you'll lose people because they just can't picture what you're writing since it sounds like a child is blogging.  If you're far above a 9th grade level, you'll likely lose the masses who don't understand half of the jargon you're typing up, so don't expect to convert too many people into sales if your grammar is far above average.  Yes, if you're too smart you will actually hurt your own profits lol.


Your blogs design looks like it's from the 90s
People want to feel like they are on the newest website or blog out there, so give them a nice looking design so they will love your pages more.  A lot of people may write amazing content, but if you're on a basic and free theme, you won't have people remembering what your website is and they likely won't sign up for your newsletter.  Getting newsletter sign ups directly correlates with a good capture form, as well as a great design, and that is because people will not want to sign up to a newsletter if they think it's just a website or blog that will spam them day in and day out.


Your posts aren't optimized for the search engines
A lot of new bloggers won't understand how to optimize their content, which is one of the main reasons they don't rank well for their keywords, and now they're not getting a bunch of traffic like the eBooks said they would lol The real reason your blogging isn  Optimizing your published content is more than going through your keyword density, you need to edit your titles as well as your descriptions prior to going live if you want to see the best results within the search results. 

If you're on WordPress, you can download a great SEO plugin called Yoast, and it will show up on each post you make.  It won't show up on your blog, it will show on your dashboard, and you can edit all of your information to optimize it for the search engines and hopefully get some additional traffic afterward because now the search engines know exactly how to index your new pages The real reason your blogging isn


You don't have related posts showing on every page
This is more of an advanced tactic to get people to continuously browse your blog, and most themes come with this pre programmed into the code, but you'd be amazed at how many people don't focus on this.  Think about it, how often do you think people would come to your website and want to read more than one article if they enjoyed the first?  Almost all of your happy visitors would read 2 or 3 articles that you've written, but if they have to actually search for them on their own, you might lose them.  People don't actually want to search for something they want to read, after they just read what they were targeting, so you need to show them your most recent or related posts.  You can do this with a simple plugin or hard code it into your pages, which is much more difficult so I urge you to just use the plugin lol.

People will click through to more of your blog posts, which reduces your bounce rate and increases your chances of capturing an email or making a sale.  So why wouldn't you be using this feature?  lol The real reason your blogging isn



In conclusion
Blogging is easy and difficult at the same time.  You need to know what you're doing before the search engines will send you a bunch of traffic, you need to know how to increase your page views, you need to know how to write content that increases engagement, and you definitely need a decent looking design if you want to be taken as a professional.  If you can do all of the above, you can become an authority within your industry and begin to get traffic from keywords you would have never thought about targeting lol The real reason your blogging isn



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Razzy

Comments

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kaka135
These are something we really should avoid if we want to set up a blog or are already running one. Though we know content is the most important ingredient for a blog, I agree that the web design influences me whether to stay or to leave the blog. I might not be really enjoy visiting the blog, even though I like what the bloggers write. It would be better to have a nice web design even if the writing is already great.

I really like the feature of related posts, as it helps me to find out more information that I am interested in. I always fall into this trap as I keep digging more and more from the blog because of this feature. I really need to learn more about optimization when I am going to set up my blog. Thank you for recommending the Wordpress plugin, as I am planning to work on Wordpress theme soon.



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Corzhens
Do you mean to say that the design works for you more than the contents? What if you are on a blog that is your passion and what you are reading is something that you really like but the design is not really that good, would you exit from that blog? You may be talking about the first impression that you get when you visit a site for the first time. That’s also what I do. I check the design if it is good to my eyes otherwise I exit and never would come back.



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overcast
I think design part is really important. People have lots of clutter on the blog. And then it becomes harder to spot the ad and the content. And then comes the content. Not much readable. And it becomes harder to even engage. So one has to think about these two things. I am sure this way many people can work around with planned promotion without failing.



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vinaya
I have been publishing online since a long time. I started with third party website and then began to write for clients, and then I finally launched my own self hosted blog. When I was launching this blog, I though I will easily bring 1000 visitors every day. MY ambition was not very high because I was getting around 1000 visitors on my hubpages articles. sadly, this did not happen on my blog. May be the reasons you have listed above are true for my blog.



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kgord
I think the things you have mentioned are true for most bloggers. They just simply lack the capability to make things happen. It could also be that their blog does not attract a wide enough audience. If they are writing in a niche that no one really cares about other than a select few they will have problems.



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JoeMilford
This is another great post here. Although I have gotten a lot of compliments and good feedback on my content, I still worry over it all of the time and ask myself if that is why I am not getting more traffic. I think that, for me, the real issue is figuring out how to market myself, and I know I am a bit weak in that department. Also, since I am using free sites to design my blogs, I am sure that they look dated and a bit clunky--this could also be affecting my traffic. Still, I have a list of things to work on and goals towards these things set up, so hopefully I am always progressing.



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vinaya
I have published over 150 articles on hubpages and I have over 3000 comments on my hubpages articles, I think there has been only been a couple of negative. While I love to have positive commnents, however, positive comments do not mean your contents are high quality. Most of the people leave appreciative comments because they are afraid of making harsh comments or do not want to discourage the writer.



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Baburra
I agree with all the tips given here. I think having a 90s design would be alright though as long as it is deliberate and fits with the theme of the content as I have come across some blogs that do this and are successful. I myself have a blog and follow all of these tips even though it's just my hobby since it doesn't really take all that much extra effort to optimize and put related articles alongside and within your current article.



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Corzhens
In the early days of my blogging, the word substance was etched on my mind. It has been my guideline for writing articles because a good blog has substance and that means information that is shared. In writing workshops, lecturers would say that you can write a full page of content with just one thought which means you can do a run around just to make your content longer. But what does it mean? In the end, everything boils down to the substance. And without substance then your content has no quality to speak of.



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Kakashi2020
One thing that you can add is to know how to monetize your blog. Some people just doesn't know how how, that's why they're getting the short end of the stick.



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Jeane
Blogging isn't for anyone who is lazy. You need to create great content and that content has to be unique. Simply repeating what has already been extensively covered by others won't get you much traffic because odds are the information you are providing isn't new.

I made this mistake when I started blogging because curation was all the rage then. Learned soon enough though that no one is interested in reading content which has probably been already seen elsewhere on the internet.



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