How your friends and family could save your business

How your friends and family could save your business

Your friends and family can actually help save your business if you're down in the dumps with sales.  Your friends and family members can actually help you bring in traffic, sales, build trust with strangers, brand your website or business, and many more things if you simply ask them to help you.  The power of your friends and family is an amazing thing to utilize, especially if they're helping you with something they are already familiar with. 

It doesn't matter if you're a brick and mortar type business of 100% digital offering something like web design and marketing, your friends and family can help you out immensely.  Think about it, if you were looking for something and came across a post on Facebook saying your friend, aunt, uncle, cousin, ex-girlfriends, etc. had used this one company and loved them, you'd probably check them out for yourself.  Well, this is what your family and friends can do for you, but they will do it a little differently than just commenting and referring people to your business when they see the right situation arise.

If you post on social media asking for people to help you out, don't think that everyone will jump on board, you will likely only get a few to help you out since not everyone will see your post.  In fact, you'll probably only get around 1% of the people viewing your post to actually help you out.  People are so worried about their social media profiles and online image that they don't want to share links to your website or business, even if you're a family member asking them for some help.  It's actually a bit insane that direct family members won't help out, but the people who do help out should be treated like angels swooping down to help you out with your struggles

To utilize your family and friends, in a way that doesn't abuse your relationships with them, you can ask and receive various things, such as:


They can share their expertise with you
If you're stuck in an area of your business, and you know uncle John or your friend from High School is already doing this successfully, you can simply shoot them a message on Facebook or text them if you have their number and troubleshoot your problem.  Since they are your friend or family member, they won't see this a burden, as long as you're not asking them how do do something every step of the way lol.  Of course, you'll need to do proper research online before you reach out to anyone, but if you can't figure it out that way you can always approach your friends and family members with experience and say "I've searched everyone online for answers to my problem, but I can't seem to figure this out, could you help me please?" and usually they will help you out if they aren't currently busy with their own work. 

Even if they are busy, they might do a bit of research to figure out what was wrong and link you to where you can learn how to fix it on your own


They can be your social media team
This method works, as long as a decent amount of people see your ad, and they don't have a stick up their butts about what gets posted on their social media profiles lol.  All you have to do is post "Hey Everyone!  Can you please share my website with your friends so I can get seen a bit more?" then link your website and hopefully people will copy/paste your URL or just share your posts entirely.  Either way, you're going to get some exposure from the people who are humble and don't mind helping out others.

The only downside about this is that not many people will see your post, so you'll likely have to do duplicate posts over the course of a day so a decent amount of people see it.  Think about it, people browse Facebook in the morning, on their lunch breaks, and when they get home and have already eaten dinner.  If they're not 16, they will likely be on Facebook much less, so you'll have to post multiple times in order to get seen by the masses.


You can give them affiliate commissions
If you're looking for some help, and not really getting any from good samaritans, you can always offer a little bit of money for anyone that sends a person who buys from you.  This is a pretty basic affiliate system, but you're asking people who aren't aware of how it works technically, so you'll need to walk them through it.

Usually all you have to do is register on a website or for the affiliate system, and you're good to go.  If it's more difficult than that, you'll need to have a "how to" sort of system that walks people through how they can register for your affiliate system and start sharing your links.

After they're registered, you will need to keep it as simple as possible, such as "Share this link on your social media profiles and get a commission for anyone that purchases" then have the link directly under the sentence so people know exactly what they should be sharing.  You can get fancy and use banners, but you'll have a more difficult time posting these to social media profiles since a lot of them don't allow HTML in the posts. 


They can refer the the companies they work for
One time I posted that I would give commissions to anyone who shared their affiliate links and one of my cousins actually got their company to sign up with me, and my cousin got a commission for it   It wasn't an insane amount, but my cousin was getting an extra $125 a month from me for as long as their company had kept paying me (which was around 6 months).

Since they work for the company, they usually know who are the key decision makers, and they can get your name and business in front of the person who would be paying you.  This helps you easily get past the gate keepers, the secretaries, and right in front of the person in charge of the check book lol



In conclusion
Not only will you be increasing your sales from asking for some help from your family members and friends, you will be getting some branding along the way   Your friends and family members can actually take you from a struggling business to making $10,000+ a month in a short amount of time.  Of course, you'll need to be smart with your profits so you don't have to ask everyone for help later on, so only buy what you need and invest the rest into advertising and branding to boost your sales even more



Remember to follow me!
https://www.seoclerks.com/user/Razzy


Thanks!

Razzy