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Power Words - Does it have ANY effect on SEO?



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Power Words - Does it have ANY effect on SEO?

Power Words - Does it have ANY effect on SEO?

Power words.

Power words are super effective, amazing and extremely important when it comes to writing. Especially when you try to increase the *CTR.

*CTR

Click-through rate (CTR) is the ratio of users who click on a specific link to the number of total users who view a page, email, or advertisement. It is commonly used to measure the success of an online advertising campaign for a particular website as well as the effectiveness of email campaigns. [Source.]



That being said, it's vital for everyone's success.

However, even though we've been talking about power words previously, I accidentally overheard a conversation about this..

Is Power Words essential or important in ANY way, in terms of rankings? - When it comes to SEO that is.

Even though I'm a total SEO novice, I truly doubt power words would increase your rankings. Sure, Google might be awesome and super smart, but Power Words.. Seriously? - I truly doubt that I would sky rocket my rankings on Google just because I used a few power words in my titles or in my content.. That just sounds odd.


Best Regards,
hitmeasap

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Cristian
Power word won't affect your rankings in any bad and direct way as far as you are using your main keywords in one for or another in both title tag and meta description.

In fact, power words can actually get you better positions because organic CTR tends to increase when you use power words in your Title tags. Google sees you have a higher than average CTR for your positions and will dedicate you provide a better user experience, therefore getting your a better position in search results is needed.



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hitmeasap
Thank you very much for this clarification Cristian. I appreciate it! - So power words are crucial then. No matter if it's for actual SEO, Rankings or CTR. As it will benefit you in one way or another somehow. Power Words - Does it have ANY effect on SEO?



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Corzhens
Maybe the use of power words has a positive effect on the readers but I don’t think it is relevant to the SEO of your site because power words are treated as just words by search engines. I had read an article about power words that they are similar to the last song syndrome where the reader’s mind has a strong recall of the power word or words. Again, the effect is on the readers only.



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