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Can the design of a website affect it's SEO and usage



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Can the design of a website affect it's SEO and usage

So many times I've ran into people who have just god awful websites and I wonder how they get so many sales each day. The only idea I could come up with is that they get the "Buy Now" button right in front of the person as they get to the website and jam it down their throat pretty much lol.

You can do all of that and have a well designed website that functions perfectly for the search engines as well. You just need to know a little bit about marketing and optimization Can the design of a website affect it

First off you'll want to make sure your code is mobile friendly, or responsive, just so that if someone comes to your website via a mobile device like a cell phone or tablet that they are having a good experience. If your pages are not responsive, the user will have to do what I like to call "Pinch and Pull" where they basically have to pinch their screen and expand their fingers to zoom in to see what your website has on it. People actually hate this now that everyone is getting use to mobile friendly websites, so just get responsive already lol.

The overall layout shouldn't affect your optimization too much if you do proper on page optimization. Your pages could look like they were made in 1997 but if they are optimized up to Googles standards as of today then you're fine. I've actually had clients hire me to make their pages responsive but they wanted to keep the same feel and look because they didn't want their dedicated members to think they moved or sold out lol. We did it with as little tweaks as possible and the design looked pretty much the same, but now people on their phones could read everything well Can the design of a website affect it I didn't like it, but the client did Can the design of a website affect it

Using a website that isn't designed well can be frustrating or feel like it's lacking. You could have your links and menus all over the place which make it annoying, and people wouldn't stay. Or you could have it designed very basic, like my client I talked about, and people would feel like the website doesn't have much on it.

With all of my designs I like to have that wow factor when a person gets to my homepage for the first time. Whether it be a nice slider or a random feature in the FAQ that has drop downs for each question, the littlest tweaks to your code could change a lurker to a monthly commission Can the design of a website affect it


So get out there and make some money from you awesome website Can the design of a website affect it


Like what I wrote? Follow Me Can the design of a website affect it
https://www.seoclerks.com/user/Razzy


Thanks,

Razzy

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RaduV
I remember that when I was in college I was hired by a guy to make some translation for him, from English to Romanian and viceversa. Nothing fancy, just some basic phrases and dialogues in some random situations (at the mall, in the park, at a football game, etc) to be sold as an English - Romanian learning course.

He then recorded the phrases in a studio, burn them on a CD following a certain scenario and that's it, the course is done.
He bought a website from some random guy, adapted to his needs and start selling. He doesn't follow any of the SEO Rules, no headlines, no keyword density, the website has 8 years already and it's still up and running. Has the same colors, same ad placement, same position for the Buy Button etc.

I believe that as long as you need a product, you don't care about the way the website look. As long as it serve it purpose, then the rest doesn't matter.
I'm not saying that you have to remain stuck in time but it happens that the product is good and it sell itself.



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Cristian
Yes, the design of the website can be directly related to SEO and will affect SEO if taken too far. You have two choices, design something that is user-friendly and creates conversions but is also mobile friendly, or goes into the other direction and let your creative flow go wild without any regards to on-page optimizations, user-friendly structure or conversions.

In the past I was all about a website that looks "cool", now I'm noticing first handed that having a complex design will actually lead to low conversion rates, especially for online stores.



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Lynne
Razzy I couldn't agree with you more. I am just amazed at the way my website visitors are now engaging with my website since I made those changes about 2 weeks ago. I am just so happy.

I knew my website design was causing big time problems for me, sure I did but I didn't quite understand the extent of the issue until it was changed by Anwebservices recently and oh my what a change. If I had known how bad it was I would have made an effort to make the changes months ago.

I advise anyone that has a slow website or an outdated design that is not mobile friendly to get their butts into gear and do something about it asap.



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Everett
Dreaded mobile design. I hate mobile design because it has to fit many different screens, this is one major reason why I use Bootstrap. Bootstrap is already compatible with mobile design, so it's a lot more easier for developers to use that than to create a mobile responsive template/layout.

As for the visually impaired, you could always go with a visual impaired color scheme, but it may look odd, and have that facebook feel to it (facebook uses colors for visually impaired people, mark is visually impaired).



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MendasDigital
you'll want to make sure your code is mobile friendly, or responsive, just so that if someone comes to your website via a mobile device like a cell phone or tablet that they are having a good experience.

Yup. The more work you put into making your site accessible, the more people you can reach. I'm not just talking about working on different screen sizes, but also different browsers, for the visually impaired, touch screens, etc. Of course doing this means either spending more time, or more money, and that's only viable to a point. Realistically, the stopping point in your design should be where you have a good balance between time (or money) put into building a site, and accessibility of the site to your target audiences. This all starts with having a clear idea of what your site's goal is. At least that's what I think, but I'm not an expert, just a hobbyist.



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Corzhens
If you haven’t noticed, there is a popular website now that is related to this site which is having a problem with mobile browsers. They implemented the new design that is fine with computer browsers but with the tablet, the menu is shown but not the details. For sure, that site is losing traffic because the design is not responsive. In terms of SEO that design is a failure.



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