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I was recently reading an article about how Microsoft bought LinkedIn not too long ago.
What do you think the reasoning is behind Microsoft paying $26 billion for LinkedIn was?
I personally think that when Microsoft purchased LinkedIn it was a power move to take over a larger section of the internet. They have one of the biggest companies in the world and the main things they have going for them are the Bing search engine and Skype, which are both massive in their own right. Bing came out of no where and already takes like 10% of the market share for searches and Skype has no competitors in it's niche since it's cutting edge and constantly updated.
Google has Google Plus, Facebook has it's pages, and Microsoft now has LinkedIn which I think is better than both G+ and Facebook pages. Not only can Microsoft push people to purchase their own products, but they can get them to also sign up for Skype which will increase the price per share and they can also get Bing ads placed on LinkedIn in order to increase the amount of clicks it's advertisers will get. I'm not sure how long it will take to get back the $26 billion, but maybe they thought they were buying it knowing they were going to be in the black for along time.
What do you all think?
Was it a smart move by Microsoft?
Do you think Microsoft will add Bing Ads to LinkedIn?
Any info no this is welcome
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Cristian
LinkedIn is a great platform, I use it more and more every day. It's perfect for professionals looking to do and talk business.Nobody wants to talk business on Facebook and for the future I can even see people not having a Facebook account and just having LinkedIn.
In fact, I plan to do this myself. Why even use Facebook anymore? I'm pretty sick of all the constant pictures, shares and check-ins - almost nobody reads. I also stopped using the Facebook Messenger as main chat app, I'm using Whatsapp now.
So yeah, if older people are using Skype and Whatsapp to communicate and LinkedIn as a social network to stay in touch with everything that's happening in their niche plus everything Google (for search and email mostly) what does Facebook ends up with in the long run? Smart move from Microsoft. And they definitely have the money for such a move! LinkedIn is a great platform, I use it more and more every day. It's perfect for professionals looking to do and talk business.Nobody wants to talk business on Facebook and for the future I can even see people not having a Facebook account and just having LinkedIn. In fact, I plan to do this myself. Why even use Facebook anymore? I'm pretty sick of all the constant pictures, shares and check-ins - almost nobody reads. I also stopped using the Facebook Messenger as main chat app, I'm using Whatsapp now. So yeah, if older people are using Skype and Whatsapp to communicate and LinkedIn as a social network to stay in touch with everything that's happening in their niche plus everything Google (for search and email mostly) what does Facebook ends up with in the long run?
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