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What could cause a site's position to fluctuate in Google search?

  • America Level 1
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    What could cause a site's position to fluctuate in Google search?

    Let's say that you are on first page of Google for your keyword and then check one day to find out that you have slipped four pages. What could cause that type of change in position?

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    robertman11

    robertman11

    This could be the google dance. Did you recently build new back links to your site?

    If not, they may be updating their algorithm or refreshing an old one.
    11 years ago
    1969-12-31T19:00:00-0500

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    Persia

    Persia

    If you are logged into your Google account (Google uses your personal preferences to tailor search results), then you might appear higher in Google search sometimes. And, then later when you are logged out or using another computer/browser, you may appear lower as Google does not detect your personal connection to the site you are searching.
    11 years ago
    1969-12-31T19:00:00-0500

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    Corzhens

    Corzhens

    The SEO of the website greatly affects the ranking in the search engines. That’s why doing SEO methods regularly can assure the website of a good ranking with the search engine’s search list results. SEO has many methods and the major ones are the contents, keywords, and backlinks. Doing the work regularly to effect those SEO methods can give your website a good position and vice versa, a lower position if you quit doing it. Those are the factors that affect the fluctuating position of your website in the search results.
    7 years ago
    1969-12-31T19:00:00-0500

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