What is the purpose of keyword in SEO?

jaysh4922 Level 1

May 26, 2015, 4:37 am

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What is the purpose of keyword in SEO?

Keywords are mention within keyword meta tag. Keywords meta tag use for improving search engine visibility. Keywords help to find the organic search result. Keywords should be relevant to your website page and content.

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anirban09P

anirban09P

Keywords help in increasing ranking of your website. We type these keywords as search term and it shows the ranking of your keyword. So keyword selection is the most important part in SEO. Select long tail keywords with low or medium competition but with high searches.

10 years ago

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webexpert1313

webexpert1313

keyword is the important thing in seo (search engine optimization). keyword will be targeted in search engines and this will be appear website in search engines via keyword

10 years ago

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johnniewalk

johnniewalk

If any users searches a keyword in the search engine it will show some website which is ranking for that particular keyword so keyword will make ranking will make much benefit to gain your business.

10 years ago

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zainshuja

zainshuja

Your SEO keywords are the key words and phrases in your web content that make it possible for people to find your site via search engines.

10 years ago

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vinaya

vinaya

Search engines determine the topic of the content based on the keywords used in the content title, content body and meta description and meta tags. If there are no keywords, the search engine will have a hard time in determining the topic of your content. Since search engines do not understand the contents that do not have keywords, the contents will never be found on searches. If content is not found, you are not getting any traffic.

7 years ago

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Corzhens

Corzhens

You have a pretty good explanation of the keyword and I’d say I have learned something new today. I didn’t know the purpose of the keyword although I thought that the keyword acts like a backlink. But now you said that keywords are checked by search engines to know about the contents which mean the keyword that you will use should be directly relevant to the contents of the web page.

6 years ago

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vinaya

vinaya

Keywords are the word or set of words that best describe your content. For example, you wrote an article about how to take care of pregnant cats. When someone asks you "what exactly is your content about?" what will be your answer? Yes, your article is about taking care of your pregnant cat. The primary topic of your article is "cat" Cat is your keyword. Search engines will show your content when some one searches for cat. However, there is a lot of competition for this keyword. You will have better exposure if you use "taking care of pregnant cat" for eywords. Since this is long, many people prefer to call it keyphrase or long tail search term.

6 years ago

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