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Google wants to make it easier to have their users get rid of any unwanted marketing emails so they have implemented an unsubscribe button to gmail. Partly they are doing this to compete with Apple IOS mail. Using the IOS App, users will be able to access their email with no pauses for the inbox to refresh.
In order to use this, google users will need to simply turn on the background app refresh options that can be found in the general settings. They will then need to turn on the notifications for the app itself.
It is believed that users will check their email more using the gmail app as opposed to within the IOS mail.
Will you be using this to get rid of any unwanted marketing emails that flood your mail box?
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