Official figures say that there are now over 50 million blogs on the Internet - withthousands more appearing every day.
Visitors arriving at any blog for the first time usually spend just a few seconds
looking at it to decide whether to read the content - or to just click their Back
button.
That's why the 'theme' (or template) you use for your blog really can make or break
your blog. After all it's the first thing that visitors see.
Your theme must look professional - and it must be directly relevant to the niche or
subject matter of the blog.